NYC based, Coterie Fashion Trade show show was in need of a series of visuals to catch their customers eyes letting them know when their upcoming events were approaching. ABV designed multiple “countdown” images which were sent via email daily to raise awareness and increase trade show attendance. Images from this series were designed to look as they were fashion sketches created by designers in the city.
ABV created interactive visual installations for Coterie Tradeshow. Inspired by the community formed thought in the fashion industry, ABV developed a “flag wall” which started empty and was filled with photos shot on site over the three day show. Users visiting the show would see the flag and community grow over the course of the show dates and were excited to see themselves and friends as part of the community in the art installation.